With some of Australia’s top beauty influencers already on its books – think the likes of Lauren Curtis, Chloe Morello, and Dani Mansutti – talent agency MAXCONNECTORS has today revealed it’s expanding its offering with the launch of a new lifestyle division.
A reflection of the soaring demand by brands for influencers in the spaces of interiors, travel, fashion,and food, the lifestyle division already features a slew of big names such as Donna Hay, Li-Chi Pan, and The Tia Fox’s Melanie Liu.
Explaining the move, MAXCONNECTORS founder and CEO reveals: “MAXCONNECTORS is excited to extend our footprint into the lifestyle sector to meet the growing needs of both the brand and the consumer. We are already partnering with lifestyle brands and our new division will afford these clients the opportunity to closely connect with their consumer community.”
With a combined reach of more than six million followers across digital and social media platforms, the lifestyle division will see Paula Joye, Captain and the Gypsy Kid’s Sheree Commerford, The Society Inc’s Siberia Court, and Steve Cordony join Donna, Li-Chi and Melanie.
Main image: @captainandthegypsykid